Feeling, Personality and Voice: the Soul of your Brand
There’s a science around choosing the right “vibe” for your brand”. If you do it right, it can turn into a really powerful tool for your brand to accomplish more engagement with your prospects. If you don’t, your communications will possibly be confusing, bland or inconsistent. We’ll discover the right personality for your brand, create a compelling tone of voice and create the guidelines that’ll enable you to use it throughout time.
Create the right guidelines for any content creator to understand and implement your brand voice accurately.
- Understand what’s behind a brand’s feeling and discover yours.
- Choose the right archetype for your brand and adapt it to a personality to go with it.
- Create the right tone of voice and learn to use it consistently.
- Create the right guidelines for any content creator to understand and implement your brand voice accurately.
Duration: 2 hours