Launch your first ad campaign


Ready, set, go! In this session, together we’ll define your target audience, choose the right campaign to achieve your goals and think ahead on the campaign’s content and visual assets.

Prerequisites: Facebook page, Facebook business account, and a credit card.

Business account and a PDF with your strategic goals and KPIs.


  • Facebook and/or Instagram campaign guidelines,
  • Basic campaign structure.

Duration: 2 hours

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